CNN reports that Google has made moves to allow news sites to limit free access, possibly in response to Microsoft's talks with major news players, including billionaire Rupert Murdoch.
In short:
Google has updated a program on Google Search to allow publishers to limit users to no more than five page views per day without registering or subscribing to the news site.
"If you're a Google user, this means that you may start to see a registration page after you've clicked through to more than five articles on the Web site," wrote Josh Cohen, senior business product manager, on Google News Blog on Tuesday.
So basically, it's just more proof that, despite appearing to be run by free-spirited hippies, Google is just as ruthless and money-minded as every other big business. Obviously. I mean, that's capitalist, free-market, mom-and-apple-pie stuff.
Here's more capitalism and exercise of free enterprise:
In recent months, Murdoch has repeatedly threatened to pull his company's news Web sites — which include the Wall Street Journal, the Times of London and the Australian — from Google and put company sites that are currently free behind a pay wall.
But here's what free enterprise isn't:Murdoch and other newspaper publishers have complained that Google is profiting unfairly from their content while many newspapers are struggling to survive.
Oh, poor billionaire, boo hoo! Murdoch's wealth was cut in half this year, down to a paltry $3.38 billion at one point. I'll start saving my spare change so I can send it to him. Oh wait, I haven't got any spare change! It's a fucking recession and while Murdoch is worrying over his remaining billions, the rest of us are discovering that we can save a buck here and there by switching to USDA Grade C meat and renting out our couches to former inmates looking for a place to stay after the prisons turn them out due to lack of state funding. But I won't complain — or maybe I just did.
Anyway, what right do Murdoch and the big publishers have to bitch about someone else "profiting unfairly"? Aren't these the same sharks who buyout and dissolve the competition, strong-arm their employed journalists into peddling political bias, and attempt to monopolize the media by stifling free public access to it? Besides, aren't these changes in revenue trends merely results of the same economic systems by which these media giants have for so long profited?
People tend to think of our economy as capitalist and based on a free market. But don't think that the two are one and the same. I actually like to think of them as somewhat competing philosophies: In a free market, everyone gets whatever chance they make for themselves; with capitalism, the apparent goal (with folks like Murdoch setting the standard) is to try and deny everyone else any chance at all and thus secure as much of the pie as possible for yourself, then exercise the resulting wealth in legal action to ensure that no one can follow in your footsteps and challenge you for the top spot. If we had a free market, AIG and most of Detroit's auto manufacturers would no longer exist, thanks to a little natural selection, economics style. And don't get me started on Goldman Sachs ...
Allow me to illustrate using an obscenely simplistic example: Let's say I own a company that manufactures something — I'll go with cassette tapes. Now for years and years I make flying assloads of money selling these things to recording companies, kids looking to pirate songs off the radio, and so forth. I keep up business as usual until one day, when a competitor comes along and starts manufacturing — oh, fuck me! — compact discs. I cry foul because people love the new technology and stop buying my shitty plastic tapes. I then take my (now dwindling) assload of assets and retain teams and teams of lawyers with the intention of suing my competitor into oblivion because, "Oh, you stole my idea of making recordable media and selling it!"
Of course, as I said, this is a simplistic example, and a rather fallacious one at that. Rupert Murdoch and his ilk contend that news aggregators are stealing their content and making it freely available, then profiting off the ad revenues resulting from increased search engine use. But there's a catch to this contention — actually, two catches.
First, any web page can be excluded from search engine indexing with relative ease, preventing undesired access.
Second, most news aggregators (like Google News) only show headlines and previews; you have to click through to the publisher's site to see the full article. Therefore, if you don't want folks to have free access, just require users to log in to read full articles. Besides, the site owners still receive the benefits of getting hits, visitors, ad views, etc.
So why the bellyaching? My guess: more of what we're already all too used to seeing — that is, corporate saber-rattling and legal posturing. Folks like Murdoch are just looking to use trumped-up issues with search engines as an excuse to take fair use to court and bring it to an end so that the path to total monopoly has one fewer obstacle. I can't wait until I have to buy a News Corp website subscription just to find out what happened at the last City Council meeting...